McQueen For Target

06Mar09

Target is back at it! Bringing high end designer duds to the masses. For the fierce fashionista who doesn’t quite have the $500 for a tank top budget that usually comes with the name, world renowned designers are now making it easier to step in their shoes- literally. As opposed to blaming poor sales and a tanking line on a bad economy, designer’s have jumped on the H&M and Target bandwagon to bring their signature styles without the signature price. McQueen has been the latest designer to see the potential in this growing designer-for-discount market, bringing a more affordable version of his McQ line to Target:

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The launch collaboration will be with Alexander McQueen, who will create a version of his McQ collection, called McQ Alexander McQueen for Target.

“Both programs are geared toward our trend-minded guests who are always on the hunt for the newest and hottest looks at an affordable price,” said Trish Adams, senior vice president of Target. “Designer Collaborations is another way in which Target brings an emporium of designers to our guests. This specific McQ Alexander McQueen for Target collection does have the potential to skew toward a slightly older guest compared to some of our other designer collections.”

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Signature McQ. Head to the nearest Target to get in on the action, because I know I am.



One Response to “McQueen For Target”

  1. 1 js317

    I love this new line! I just bought the studded shorts and the tshirt. So cute!


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